Virtual Reality and 360 media is infiltrating the world at an unprecedented rate. Current trends suggest that the adoption of VR content will happen twice as fast as the adoption of HD televisions after their conception. With YouTube360 integrated into every smart phone in the world, and with Facebook to follow soon, major film studios, marketing firms, and filmmakers around the world are embracing this emerging medium to create new and exciting experiences.
Professionals aren’t the only ones excited about VR! Over 5 million people in the US have downloaded the Google Cardboard App, and that number is growing exponentially as people discover the entertainment options that are now possible.
YouTube now supports 360 Pre-Roll commercials which instantly engage viewers in their content. Anyone who can watch YouTube can view your 360VR Video. Think about the most epic viral video, Harlem Shake, or flash-mob…then imagine if you could experience these events like you were actually there! The creative possibilities to integrate your brand into a 360 experience is limitless.
Here is a sneak peak at one of our latest live event projects with KUSI’s Brad Perry in 36o Virtual Reality. More to come soon!